To mark the 10th anniversary of the program, Proverbs 31 Ministries authored a new study guide written by the P31 Word team and designed by myself. This guide includes a 30-day devotional with questions and prompts designed to align with the First 5 app, helping user maximize their study guide experience and connect with others. This study guide is available for purchase in both print and digital formats.

The marketing and content team developed the promotional strategy by leveraging web platforms, email campaigns, and social media channels. After collaborating with the marketing team, I developed a mood board and decided on the art direction for the promotional photoshoot. Collaborating with our contract photographer, the campaign came to life. Making sure to highlight the celebration of the anniversary, this campaign is bright and fun, while appealing to the impact of the ministry.

Photographer: Adrienne Hess

• 1 Study guide

• Promotional images

• 10+ targeted emails

• 25+ web banners

• 36+ in-app images

• 12+ social media posts & stories

• 3 Canva templates

• Live stream graphic

• 10th Anniversary logo

• 1 PDF inbound resource for conversion

• 6 lock screens

• 6 supporting graphics for video